Cookie Policy

Our Commitment to Your Privacy

At Breath Technology, our ethos is based on Truth. We believe in complete transparency about how we store and use data on your device. Your privacy is of utmost importance to us, and we never sell your data. We use minimal local storage and session data purely and securely for your benefit.

What We Actually Use (It's Not Cookies)

You may have noticed that we don't actually use traditional cookies for logged-in users. Instead, we use your browser's local storage for a better, more secure experience:

• token - Your secure authentication token
• cookieConsent - Your cookie consent preference
• cookieConsentDate - When you gave consent
• cookieConsentDetails - Specific consent details
• card - Secure payment method reference

You won't find any Cache Storage, Session Storage, or traditional Cookies in your browser's developer tools for our domain - and that's intentional.

Why We Chose Local Storage Over Cookies

We prefer local storage because it's more secure and efficient:

• More Secure: Local storage data never gets sent to the server automatically
• Larger Capacity: 5-10MB vs 4KB limit for cookies
• Better Performance: No network overhead for data transmission
• Fine-grained Control: We can manage specific data items independently

What Each Storage Item Does

Authentication Token (token)

This securely identifies you to our servers. Without it, you'd need to log in on every page visit. It's automatically cleared when you log out.

Consent Preferences (cookieConsent, cookieConsentDate, cookieConsentDetails)

These remember your privacy preferences so we don't repeatedly ask you to consent. They help us comply with privacy laws while reducing annoyance.

Payment Reference (card)

This securely references your payment method for faster checkout. No actual card details are stored here - just a reference to securely stored payment methods.

Our Analytics Approach

We use Matomo Analytics (self-hosted) to understand how visitors use our site. When enabled, Matomo uses first-party cookies:

• _pk_id* - Used to store a few details about the user's visit
• _pk_ref* - Used to store the attribution information
• _pk_ses* - Short lived cookie to temporarily store data
• _pk_cvar - Stores custom variables
• _pk_hsr* - Stores the time a user spends on the site

These are the ONLY cookies we set, and only if you've consented to analytics. You can disable them at any time.

Your Complete Control

You have complete control over all data we store:

• Clear Local Storage: Use your browser's developer tools to clear all local storage
• Block Cookies: Configure your browser to block all cookies (including Matomo's)
• Log Out: Clears your authentication token and related session data
• Cookie Consent: Manage your preferences anytime via our consent banner

Note: Clearing local storage will log you out and remove your preferences, but it won't affect any data we securely store on our servers.

What Happens When You Disable Storage

We're honest about the trade-offs because your experience matters:

• You'll need to log in every visit
• Your preferences won't be remembered
• Checkout process may take longer
• Some personalized features may be unavailable
• Site performance might be slightly reduced

But your data remains completely private - we never track or sell your information regardless of your settings.

Security Measures

We implement robust security for all local storage:

• Authentication tokens are encrypted and time-limited
• No sensitive data (like passwords) is stored in local storage
• Regular security audits and updates
• All server communication is encrypted via HTTPS
• Automatic token refresh for continued security

No Third-Party Tracking

We maintain our commitment to your privacy:

• We don't use Google Analytics, Facebook Pixel, or any third-party trackers
• Our Matomo instance is self-hosted and data never leaves our servers
• We don't share, sell, or rent any data to advertisers
• We don't participate in cross-site tracking or behavioral advertising

Changes to This Policy

We may update this policy from time to time to reflect changes in our practices or for operational, legal, or regulatory reasons. We will notify you of any changes by posting the new policy on this page and updating the "Last updated" date.

Contact Us

If you have questions about our storage practices or wish to exercise your rights regarding your data, please contact us at:

privacy@breathtechnology.co.uk

Phone: +44 7463 166464

Address: Portsmouth, UK

We are committed to being transparent about our data practices and respecting your privacy choices. Your trust is our highest priority. We tell you what we actually do, not what privacy policies usually say.